Posted on September - 23 - 2008
Producing Great Content Will Help Build Your Link Campaign
In support of our past post on “Link Build Directories That Pass Page Rank & Links” we would like to discuss other motives of link building that bring in strong success rates. Although, link building is primarily done with directories, paid link ads, and press releases, it can also be accomplished through your content and your Link Out quality.
Your Creditability is in your Content
Strong creditable content today is hard to find on the web and not all sites listed in the SERPS (search engine results page) are generating the best content. Due to advertising issues on the web, many so called SPAMMERS make their second income by covering the web with miscellaneous content only to benefit from a click. Your content on your website needs to gain creditability and if you are already writing about topics that you not only enjoy but also know a lot about then you are certainly ahead of the game. The first SEO hint that I would like to provide would be to really brainstorm your content, one post a day is not necessarily better than 3 well orchestrated articles a week, believe me, I have tried both. The second SEO tip would be to provide an image with a alt tage and a title tage, plus some statistics and data that will support your argument and your topic. Developing great content is king, so remember that creditability comes with quality, not necessarily quantity.
Link Out can bring Stronger Results
Did you know that linking out from your article can benefit your creditability in the future? When writing about a topic, especially a blog, you will want to create a topic upon your conversation that allows your readers to develop an overall view of what you are expressing. When readers stumble upon your article or blog post they may find your article interesting and most of all unique, especially if you intertwine your article with another. Most readers on the web are looking for strong content related to their search query and if you can become the source for them to fine what they are looking for then I guarantee that your visitor will be returning to your site for more information.
How has an extra hour developing your content helped you experience stronger results?
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Other strong supporting posts that support this topic are:
SEOBook.com provided a valuable article on “The Value of Linking Out: $56m Per Year”
Plus– Drudge Report: News Site That Sends Readers Away With Links Has Highest EngagementWhich certainly shows proof from a list of top 30 news sites for May 2008, it looks like Drudge has a hold of the future…


